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济南短视频运营必备的推广工具

来源:https://www.xinnuoshang.cn   发布时间:2025-11-24      

  想在抖音搞创作,工具可得选对咯!今天就来唠唠那些能帮你轻松产出爆款的趁手家伙事儿。
  If you want to create in Tiktok, you have to choose the right tools! Today, let's talk about those handy things that can help you easily produce explosive products.

短视频运营


  拍摄设备:丰俭由人,够用就行
  Shooting equipment: It's up to people to be frugal, as long as it's sufficient
  要是你刚开始做抖音,手机完全能满足日常拍摄需求。现在智能手机的摄像头都很给力,像苹果、华为这些品牌,拍出来的画面清晰度和色彩还原度都不错。记得提前把手机拍摄参数调好,分辨率设置成1080P及以上,帧率选30帧或者60帧,这样视频更流畅。要是想拍些特写、微距镜头,还能买个几块钱的手机外接镜头,拓展拍摄玩法。
  If you just start Tiktok, your mobile phone can fully meet your daily shooting needs. Now the cameras of smart phones are very awesome. Brands like Apple and Huawei have taken pictures with good clarity and color reproduction. Remember to adjust the shooting parameters of your phone in advance, set the resolution to 1080P or above, and select a frame rate of 30 or 60 frames per second, so that the video is smoother. If you want to take some close-up or macro shots, you can also buy a few yuan phone external lens to expand your shooting experience.
  对画质有更高追求的朋友,可以考虑入手一台入门级数码相机,像佳能EOS 200D系列、尼康D3500系列,价格亲民,操作也不难,光圈、快门这些基础参数都能手动调节,能帮你拍出更有质感的视频。要是经常户外拍摄,大疆Osmo Pocket这种手持云台相机就很合适,小巧便携,防抖性能强,边走边拍也不怕画面晃。
  For friends who have a higher pursuit of image quality, you can consider buying an entry-level digital camera, such as the Canon EOS 200D series or Nikon D3500 series. The price is affordable and the operation is not difficult. Basic parameters such as aperture and shutter can be manually adjusted, which can help you capture more textured videos. If you often shoot outdoors, the DJI Osmo Pocket handheld gimbal camera is very suitable. It is compact, portable, and has strong anti shake performance. You can take photos while walking without worrying about shaky images.
  剪辑软件:简单专业,任你挑选
  Editing software: Simple and professional, you can choose freely
  剪映必须是新手小白的首选,它是抖音官方出品,操作特别简单,就跟搭积木似的。打开软件,各种功能一目了然,裁剪、拼接视频片段轻轻松松,还有海量预设模板,不管是卡点视频、美食教程还是旅行vlog,一键套用就能快速出片。添加字幕也很方便,能自动识别语音转文字,还能给字幕加各种花字特效。另外,剪映的音乐库超丰富,热门歌曲、小众纯音乐应有尽有,让你的视频“声”动起来。
  Clipping must be the first choice of novice Xiaobai. It is an official product of Tiktok. It is very simple to operate, just like building blocks. Open the software, various functions are clear at a glance, cutting and splicing video clips is easy, and there are also a large number of preset templates, whether it is a click on video, food tutorial or travel vlog, one click application can quickly produce videos. Adding subtitles is also very convenient, as it can automatically recognize speech to text conversion and add various fancy effects to subtitles. In addition, Jianying's music library is extremely rich, with a wide range of popular songs and niche pure music, making your videos come alive with sound.
  等你剪辑技术进阶了,就可以试试Adobe Premiere Pro(PR),这可是专业剪辑师的心头好。PR功能强大到超乎想象,多轨道剪辑让你能同时处理多个视频、音频素材,精细调整每一帧画面;音频处理也很厉害,能做混音、降噪,让声音更干净、有层次。不过,PR的学习门槛有点高,得花点时间钻研,但一旦掌握,创作就更自由啦。
  Once you have advanced your editing skills, you can try Adobe Premiere Pro (PR), which is the favorite of professional editors. The PR function is incredibly powerful, and multi track editing allows you to simultaneously process multiple video and audio materials, finely adjusting each frame of the image; The audio processing is also very powerful, capable of mixing and reducing noise, making the sound cleaner and more layered. However, the learning threshold for PR is a bit high and requires some time to delve into, but once mastered, creativity becomes more free.
  音频处理:优化声音,提升质感
  Audio processing: Optimize sound and enhance texture
  视频里的声音要是乱糟糟,那可太影响观看体验了。Adobe Audition(AU)作为专业音频处理软件,可以解决这个问题。它能去除嘈杂的背景音,让主角的声音清晰突出;还能做混音,把背景音乐、音效和人声完美融合。比如你拍探店视频,现场环境音很吵,用AU处理后,观众就能听清你对美食的评价了。
  If the sound in the video is messy, it will greatly affect the viewing experience. Adobe Audition (AU), as a professional audio processing software, can solve this problem. It can remove noisy background sounds and make the protagonist's voice clear and prominent; It can also do mixing, perfectly integrating background music, sound effects, and vocals. For example, if you shoot a store exploration video and the on-site environment is very noisy, after processing it with AU, the audience can hear your evaluation of the food clearly.
  要是不想费心思自己处理音频,爱给网、耳聆网这些在线音频素材网站是不错的选择,上面有海量免费的音乐、音效素材,不管是欢快的背景音乐,还是逼真的关门声、炒菜声,都能找到,直接下载添加到视频里,就能丰富听觉效果。
  If you don't want to spend time processing audio on your own, online audio material websites such as Love Giving Network and Ear Listening Network are good choices. They have a huge amount of free music and sound effects materials, whether it's cheerful background music, realistic door closing sound, or stir frying sound, you can find them all. Simply download and add them to the video to enrich the auditory effect.
  特效制作:增添创意,吸睛必备
  Special Effects Production: Adding Creativity, Eye catching Essential
  想让视频更酷炫、吸引人,特效少不了。Adobe After Effects(AE)堪称特效界的“扛把子”,各种复杂的粒子特效、光影特效、转场特效都不在话下,很多热门抖音视频里让人惊艳的特效就出自它手。不过AE操作难度大,需要花时间系统学习,但学会后能让你的视频上升好几个档次。
  To make a video cooler and more appealing, special effects are essential. Adobe After Effects (AE. However, AE operation is difficult and requires time for systematic learning, but once mastered, it can elevate your video to several levels.
  新手可以先从手机特效制作APP入手,像巧影、Videoshop,里面有很多简单易用的特效模板,比如火焰特效、漫画特效,选好模板,导入自己的视频片段,就能轻松生成带特效的视频,然后再导入抖音,瞬间让你的作品脱颖而出。
  Novices can start with mobile special effects production apps, such as Qiaoying Videoshop, There are many simple and easy to use special effect templates, such as flame special effects and cartoon special effects. After selecting the template and importing your own video clips, you can easily generate videos with special effects, and then import Tiktok to instantly make your work stand out.
  文案创作:妙笔生花,引人入胜
  Copywriting Creation: Exquisite Writing, captivating and captivating
  好文案是视频的灵魂。石墨文档在文案创作时超好用,支持多人在线协作,团队一起头脑风暴想创意、修改文案都很方便,还能自动保存,不怕辛苦写的内容丢失。要是没灵感了,就去句易网、梅花网这些文案灵感网站逛逛,上面有各种热门话题文案、爆款标题,参考借鉴一下,说不定就能文思泉涌。
  Good copy is the soul of a video. Graphite documents are extremely useful in copywriting, supporting online collaboration among multiple people. It is convenient for teams to brainstorm ideas and modify copy together, and it can also be automatically saved, without fear of losing the hard work written. If you don't have any inspiration, go to websites such as Juyi and Meihua for copywriting inspiration. There are various popular topic copywriting and popular titles on them, which you can refer to and learn from. Maybe you can have a burst of creative ideas.
  创作抖音视频,工具是辅助,关键还得靠不断练习和创意。根据自己的需求和水平,挑合适的工具,大胆尝试,下一个抖音大V说不定就是你!
  To create Tiktok videos, tools are auxiliary, and the key is to keep practicing and creating. According to your needs and level, choose the right tools and try boldly. The next Tiktok big V may be you!
  本文由 济南短视频运营 友情奉献.更多有关的知识请点击 https://www.xinnuoshang.cn/ 真诚的态度.为您提供为全面的服务.更多有关的知识我们将会陆续向大家奉献.敬请期待.
  This article is a friendly contribution from Jinan Short Video Operations For more related knowledge, please click https://www.xinnuoshang.cn/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Coming soon.

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